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It was deep within an orchard in Calabria, Italy, that our founder Naomi Whittel first heard the word ‘autophagy’. Crouched amongst the rows of citrus trees she was shocked when her host, Dr. Elzbieta Janda, a molecular biologist at Magna Graecia University, bit into a Citrus Begamot fruit to show her the pith, the part that usually gets thrown away.
But that pith, Dr. Janda told her, was the most powerful part of all as it contained enzymes that could activate autophagy, skin’s natural process of toxin removal, freeing skin to not just look but act younger – in some studies by up to half its age!
It was the breakthrough Naomi and her team had been looking for. Autophagy could pick up from where antioxidants had left off to help skin truly eliminate the toxins that were aging it.
But with each Citrus Bergamot yielding only a few precious drops of autophagy-activating essence they soon realized it wouldn’t be enough. The challenge was clear – how could they amplify the effect to powerfully activate autophagy in skin?
After a global search across the world’s most pre-eminent autophagy research centers they found the man that could help.
Dermatologist Dr. Richard Wang, PhD, leveraged Nobel Prize-winning research to come up with an audacious theory –if autophagy-activating ingredients could be combined into a complex in such a way they could activate autophagy across all 3 key cellular pathways, more than just activating autophagy they could activate it so powerfully it could supercharge skin to act younger’
Dr. Wang worked diligently in his lab day after day, month after month, until test after test the clinical results blew the team away
At the heart of each one of our products, it’s not just effective – it’s clinically proven to be more effective than the leading dermatologist-prescribed product, supporting even the most damaged skin cells to eliminate the toxins and thrive again.